Japanese foods are on sale at the newly opened Premium Japan Farmers Market in Singapore’s Changi Airport for local consumers and globe-trotting travelers. It is hoped that promoting theses products to travellers will stimulate export orders from their countries.
A gourmet specialty shop sells around 85 types of food products such as wagyu beef, seafood, fruit, confections and processed foods at the airport. Singapore airport is an Asian travel hub where nearly 60 million people pass through annually, many of them from countries which import food.
The shop is the first of its kind supported by the National Federation of Agricultural Cooperative Association, which has been trying to promote exports of Japanese products in recent years.