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Sales increase for British food brand exporter

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A business which exports British food and drinks has expanded into new international markets. Export sales to the USA increased by around 150% after government support helped it to overcome disruption caused by the global pandemic.

The on line supermarket exports UK brands including Ambrosia custard and Warburtons crumpets to suppliers as well as expats unable to find British-made products abroad. Covid-19 restrictions affected many of the company’s export markets, including the Middle East, Sub-Saharan Africa and the Caribbean.

The company obtained vital help from government export credit agency, UK Export Finance (UKEF), which works with the Department for International Trade to provide support to exporters.
Insurance from UKEF protected its relationships with existing clients, including a contract with an Indian supplier worth £200,000, as well as advice that helped it win new deals in the Philippines and South Africa.